Eric Church is from Granite Falls, North Carolina. He has a degree in marketing from Appalachian State University in North Carolina. I first met him when he did a Wal-Mart parking lot tour that made a stop at the Leesburg Wal-Mart with Chris Young. His nickname is “Chief” and he opened up his bar and restaurant in Nashville in April called “Chiefs”. Saturday, September 21st he will be the headliner at the Sing Out Loud Festival in Saint Augustine.